The amazing benefits of using Schema markups and rich snippets on your websites

Should you use Schema markup? And will it actually help your search engine ranks like some claim? Let’s explore the topic! For those new to SEO and unfamiliar with the term yet, is an initiative launched by Google, Bing (Microsoft), Yahoo! and Yandex back in June 2nd, 2011. It’s a form of structured metadata, […]

How does Googlebot and Crawling dynamics work according to Google (video)

Another “myth busting” video by Google, this time explaining the differences between Googlebot, crawling, indexing, rendering and the actual ranking process.      Once again, this is very general beginner’s lore and no actual myths are busted here. But we still get a bunch of nice explanations and insights, which is a step in […]

What elevators and airports can teach us about webpage loading speed

Or how to make your website appear faster than it actually is. Sounds strange, but it’s actually doable. And many websites and applications are using this approach (us included). Correct usage of this principle can improve conversions, enhance user experience, reduce bounce rates and ultimately improve your organic search engine ranks. So, most of you […]

11 ways to get a manual Google penalty and hurt your rankings

So, do you have too much organic traffic and you are ranking high in several high value niche keywords, but you feel you have had enough? All that hard work has left you feeling too accomplished and now you want to get penalized and start from scratch? Well then this guide is especially for you! […]

Mobile-First Indexing will be active for all new websites starting July! Details and tips within.

Google announces in their blog, that starting July 1st, every new website (not already indexed or crawled) will be subjected to Mobile-First Indexing. So, this one is especially important for anyone new to SEO or anyone planning to launch their websites soon. But do not be mistaken, this news is also very important for anyone […]

The 3 most important SEO tips according to Google – Video

Google releases a “SEO Mythbusting 101” video that busts no myths but actually offers some nice SEO beginner’s tips. This seems to be the first episode in a series they will be making on optimization and search topics, so stay tuned: The trouble with the video other than the completely irrelevant title, is that they […]

Google’s June 2019 Core Algorithm Update Finished Rolling Out and We Have Some Tips for You!

If you’ve been following any SEO forums or groups, you must’ve already saw the chatter about Google’s June core algorithm update, which included some panic in the form of memes, such as this one: Google pre-announced that they will be rolling out a broad core algorithm update. This update is simply called the June 2019 […]

Google Update Timeline 2011-2019

If there is one thing Google is known for and the thing that keeps some SEO experts up at night, is their update roll outs. Major updates often change the rules of the game and drop website rankings like flies. SEO is an arms race between SEO experts and Google. Following Google’s big June 2019 […]

All hail the eCommerce Emperor! 2019 Amazon stats and facts

You might know that Amazon is huge, but you might not have realized just how huge it is.   In this article, we will go over some mind blowing stats and facts about the eCommerce mammoth, and at the end of the article even show you how to track Amazon product ranks, with 100% accuracy. […]