What is "Click path" (Site Audit)
To correctly understand the analysis, one should call the distance measure "steps" instead of "clicks".
The crawler imitates the Googlebot, not a user.
A crawler/bot will not use forms and/or filters. The bot can only navigate by following links.
On pages with pagination, the crawler sometimes will have no way to directly navigate to another page (for example from page #1 to #5), because some page numbers are hidden.
For example, page 5, which can not be accessed directly, because of the shortened pagination on the bottom (1, 2, (...), 7).
Consequently, the shortest path to page 5 is to navigate to page 7, then page 6 and from there page 5.
This issue can be solved in several ways, for example:
- Extend the pagination and always show all pages
- Add category pages (e.g. by location or category). Keep in mind however, that multiple categories with (partially) the same content can create duplicate content issues. A solution to this could be to set "noindex" and "follow" for these sites.
Another good tip is to make sure that all of your internal links consistently end with a / (or not).
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