{"id":7566,"date":"2025-03-05T18:16:15","date_gmt":"2025-03-05T18:16:15","guid":{"rendered":"https:\/\/proranktracker.com\/blog\/?p=7566"},"modified":"2025-03-12T15:15:59","modified_gmt":"2025-03-12T15:15:59","slug":"automated-seo-reports","status":"publish","type":"post","link":"https:\/\/proranktracker.com\/blog\/automated-seo-reports\/","title":{"rendered":"How to Set Up Automated SEO Reports (5 Steps)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Let me guess.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019re working on your SEO and rank tracking, but you just can\u2019t find a system that works for you that DOESN\u2019T take up your entire day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join the club!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Almost everybod<\/span><span style=\"font-weight: 400;\">y who has any<\/span><span style=\"font-weight: 400;\">thing to do with SEO spends loads of time analyzing data and adapting their strategies. Just how much time? <\/span><span style=\"font-weight: 400;\">About <\/span><a href=\"https:\/\/www.searchenginewatch.com\/2015\/09\/25\/how-much-time-does-seo-really-take\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">12-104 hours PER WEEK!<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">But there\u2019s a solution: Automated SEO reports.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Automated reports help you stay on top of your ranking data WITHOUT taking up all of your time or increasing your workload. <\/span><span style=\"font-weight: 400;\">Automation means 3 MASSIVE improvements:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Save time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improve client retention<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improve your SEO strategy<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Let\u2019s talk about how you can set up your own automated SEO reports to get these benefits (and more) for your business.<br \/>\n<\/span><\/p>\n<p>We&#8217;ll cover:<\/p>\n<ul>\n<li><a href=\"#pick-seo-tool\">Step 1: Pick the Right SEO Reporting Tool<\/a><\/li>\n<li><a href=\"#develop-seo-reporting-strategy\">Step 2: Develop a Well-Rounded SEO Reporting Strategy<\/a><\/li>\n<li><a href=\"#get-ranking-wata-with-proranktracker\">Step 3: Gather Ranking Data: How to Use ProRankTracker to Set Up Automated SEO Reports<\/a><\/li>\n<li><a href=\"#automate-reporting-strategy\">Step 4: Set Up and Automate Your Reporting Strategy<\/a><\/li>\n<li><a href=\"#improve-strategy\">Step 5: Improve Your Strategy<\/a><\/li>\n<li><a href=\"#faq\">FAQ<\/a><\/li>\n<\/ul>\n<h2 id=\"pick-seo-tool\"><strong>Step 1: Pick the Right SEO Reporting Tool<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The first step toward automating your reporting process is to find the right tool for your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unfortunately, this step is anything but straightforward.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just take a quick look online at all the available SEO tools. There are dozens of options, and all claim to be the best.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With so many options available, it can be challenging to determine which tool to use. What features should you prioritize? How should you decide which tools you definitely WON\u2019T use?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s discuss the essential features to look for when choosing an SEO reporting tool that fits your needs.<\/span><\/p>\n<h3><strong>White-Label Ready Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you provide SEO services to clients as an agency, branding your SEO reporting tool is crucial to present your data professionally.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">White-label-ready reports enable you to add your:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Logo<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Company colors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Other branding elements<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This feature presents your report as if you designed it in-house. If you use a white-label-ready tool, your clients don\u2019t have to know your report was generated by a third-party tool \u2013 you\u2019ll look like you have the resources of a much larger company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, you should heavily consider an SEO reporting tool with white-label ready reports that\u2019ll enable you to present data professionally and accurately.\u00a0<\/span><\/p>\n<h3><strong>Various Report Types<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to reporting, a one-size-fits-all approach does not apply.<\/span><\/p>\n<p>So your tool shouldn\u2019t force you to use the same report template every other business uses.<\/p>\n<p><span style=\"font-weight: 400;\">The right SEO reporting tool should offer various report types tailored to many different business goals. In other words, you should be able to make the tool work for YOU and your clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you should choose a tool with many report templates yo<\/span><span style=\"font-weight: 400;\">u can use regularly<\/span><span style=\"font-weight: 400;\">. If it only has 1 report template (even if it\u2019s highly customizable), you may spend a ton of time trying to make it work for your needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, a tool with many templates could have you up and running in minutes (and the result will be closer to what you and your clients need).<\/span><\/p>\n<h3><strong>Customizable Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">While various report types are crucial, having an SEO reporting tool that allows you to tailor your reports to your clients\u2019 needs is equally important.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every client is unique and has specific SEO demands. <\/span><span style=\"font-weight: 400;\">Customizable reports are essential because they allow you to tailor your reports t<\/span><span style=\"font-weight: 400;\">o ANY client\u2019s needs and wants.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some customization options you should consider include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reordering data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choosing what data makes it into a report<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customizing the report file type (XLSX, PDF, etc.)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customizing the email that the report sends from (so your clients receive their reports from YOU instead of from your tool)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Consider other ways you might want to customize your reports and ensure that the tool you choose allows you those customization options.<\/span><\/p>\n<h3><strong>Easy to Use<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Simplicity is another factor when you consider which SEO reporting tool to choose.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The more you enjoy using your tool, the more you\u2019ll ACTUALLY use it. Conversely, complex tools are rarely enjoyable to use. That means you should look for simple tools that are easy to learn and use.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An easy-to-use SEO reporting tool should have a user-friendly interface and <\/span><span style=\"font-weight: 400;\">save time<\/span><span style=\"font-weight: 400;\">. The more time you spend figuring out how to use the tool, the less time you have to take care of your business or clients.<\/span><\/p>\n<h2 id=\"develop-seo-reporting-strategy\"><strong>Step 2: Develop a Well-Rounded SEO Reporting Strategy<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Finding the right tool is half the battle, but just finding the right tool won\u2019t do you any good.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before putting that tool to work for you, you have to determine which reports to use to populate your reporting strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, which reports do you need to receive (or send to your clients) daily, weekly, monthly, quarterly, and yearly to achieve a well-rounded understanding of your ranking data?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before we get into the nitty-gritty of how to generate and automate SEO reports, let\u2019s discuss which reports you should consider adding to your reporting strategy.<\/span><\/p>\n<h3><strong>Automated Daily, Weekly, and Monthly Breakdowns<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">One of the best ways to stay on top of your business metrics is to generate automated daily, weekly, and monthly overviews.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Think of it this way: if you don\u2019t know what\u2019s happening with your ranks, can you make sound strategic decisions?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course not!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Historical breakdowns can highlight key changes (like which ranks are going up and which are going down). Sending the<\/span><span style=\"font-weight: 400;\">m daily, weekly, and monthly ensure<\/span><span style=\"font-weight: 400;\">s that you and your clients have a complete view of their ranking success.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10029\" title=\"Automated Daily, Weekly, and Monthly Breakdowns\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image16.jpg\" alt=\"Automated Daily, Weekly, and Monthly Breakdowns\" width=\"1030\" height=\"618\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image16.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image16-300x180.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image16-768x461.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image16-705x423.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">You could generate these manually, but automated reports save you time and ensure you get up-to-date information at a glance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ANY ProRankTracker report can be exported in multiple ways such as PDFs, XLSX, and via email. For most clients, sending their reports directly to their email inbox is the best option.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When choosing the export options, select \u201cEmail,\u201d then customize the recipient and sender email addresses.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10030\" title=\"Automated Daily, Weekly, and Monthly Breakdowns\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4-1030x210.png\" alt=\"Automated Daily, Weekly, and Monthly Breakdowns\" width=\"1030\" height=\"210\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4-1030x210.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4-300x61.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4-768x156.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4-705x144.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image4.png 1488w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Customizing the sender email means customers will get their reports from YOU instead of from ProRankTracker.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your clients will then get their reports directly in their email inbox WITHOUT you needing to manually send them each time:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10031\" title=\"Automated Daily, Weekly, and Monthly Breakdowns\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-1030x522.png\" alt=\"Automated Daily, Weekly, and Monthly Breakdowns\" width=\"1030\" height=\"522\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-1030x522.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-300x152.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-768x389.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-1536x779.png 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-1500x761.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9-705x358.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image9.png 1542w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<h3><strong>Comparison Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Comparison reports are ideal for comparing different scenarios and helping you understand why your ranks perform well in certain areas and poorly in others.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, you might want to compare:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How the same keyword ranks for 2 different URLs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How the same URL\/keyword combo ranks in different search engines, locations, or <\/span><a href=\"https:\/\/proranktracker.com\/blog\/mobile-ranking-report\/\"><span style=\"font-weight: 400;\">search devices.<\/span><\/a><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10032\" title=\"Comparison Reports\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image1.jpg\" alt=\"Comparison Reports\" width=\"1030\" height=\"557\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image1.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image1-300x162.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image1-768x415.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image1-705x381.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How 2 of your Projects (discussed below) compare to one another\u2013especially if you\u2019ve set up your projects to help you stack up your performance against your competitors.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10033\" title=\"Comparison Reports\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-1030x572.png\" alt=\"Comparison Reports\" width=\"1030\" height=\"572\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-1030x572.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-300x167.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-768x426.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-1500x833.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17-705x391.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image17.png 1531w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Are you getting more traffic from certain areas in your city than others? Try using a comparison report to figure out <\/span><a href=\"https:\/\/proranktracker.com\/blog\/local-seo-report\/\"><span style=\"font-weight: 400;\">why you\u2019re ranking better in one location<\/span><\/a><span style=\"font-weight: 400;\"> than another.<\/span><\/p>\n<h3><strong>Notifications<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Notifica<\/span><span style=\"font-weight: 400;\">tions are essential to any reporti<\/span><span style=\"font-weight: 400;\">ng strategy because they reduce the time it takes to act on new information. They alert you to important events or trends IMMEDIATELY, allowing you to take action without delay.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you might set up notifications for:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your ranks dropping or increasing by a certain number or percentage<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One of your URL\/keyword combos reaching a certain rank<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One of your tracked terms falling off the first page of Google<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Automated notifications save you time and ensure you stay on top of critical events. They can even help you avoid disasters by alerting you before a problem goes from bad to worse.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10034\" title=\"Notifications\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image18.jpg\" alt=\"Notifications\" width=\"1030\" height=\"457\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image18.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image18-300x133.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image18-768x341.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image18-705x313.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<h3><strong>Shared Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Shared reports allow you to give clients or other members of your team access to a live website with current ranking data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, a shared report gives others 24\/7 access to their ranks WITHOUT needing to ask you for updates constantly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Needless to say, these reports are incredibly valuable and can dramatically increase client satisfaction by giving them more access to their ranking data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In ProRankTracker, you can even set up shared reports to share specific Project data with people. Sharing Projects gives you specific control over what data you share while still giving your clients a broad picture of their ranking progress.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10035\" title=\"Shared Reports\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-1030x501.png\" alt=\"Shared Reports\" width=\"1030\" height=\"501\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-1030x501.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-300x146.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-768x373.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-1536x746.png 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-1500x729.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12-705x343.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image12.png 1887w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Of course, Projects aren\u2019t the only thing you can share in a shared report! Use these reports to share anything you choose\u2013even down to a few specific URL\/keyword combos. You get to decide EXACTLY what information goes into a shared report!<\/span><\/p>\n<h3><strong>MyRanks Client App<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Want to really wow your clients?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How about delivering their ranking data on a fully customizable mobile app?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since so many people use their phones for everything, delivering your clients\u2019 ranks through a mobile app helps you stand apart from your competition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The MyRanks App is a fully white-label-ready app that allows you to give your clients access to their ranks in the form of an app branded with your company\u2019s logo and info.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10036\" title=\"MyRanks Client App\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image5.jpg\" alt=\"MyRanks Client App\" width=\"400\" height=\"711\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image5.jpg 400w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image5-169x300.jpg 169w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image5-397x705.jpg 397w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Giving your clients a branded mobile app makes you look more professional and better resourced than your competitors.<\/span><\/p>\n<h3><strong>Sub-Accounts<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you have clients who are highly involved in their SEO strategy, you can give them direct access to their ranking data in ProRankTracker by creating a sub-account.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sub-accounts in ProRankTracker are called users, and they are controlled by the account holder. You can customize almost everything about these user accounts:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Email address and password (so clients can use their own email and password to access ProRankTracker data)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Data manipulation permissions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Which data the user has access to<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10037\" title=\"Sub-Accounts\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-1030x462.png\" alt=\"Sub-Accounts\" width=\"1030\" height=\"462\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-1030x462.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-300x134.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-768x344.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-1536x689.png 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-1500x672.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22-705x316.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image22.png 1885w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In other words, you can give your clients enough access to please them but not so much that they can see EVERYTHING you may be working on!<\/span><\/p>\n<h3><strong>Anything Your Clients Want<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, you need to consider what reports your clients need. Understanding their needs can help you stay competitive and retain business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, you shouldn\u2019t just assume that the reports YOU pick will satisfy your clients. You should ask them if their business has any specific reporting needs, then go out of your way to set up automated SEO reports to fill those needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some specific questions to ask as you develop your client\u2019s reporting strategy:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What reports would you like daily, weekly, monthly, quarterly, etc.?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What ranking events would you like to IMMEDIATELY know about (so you can set up notifications for those events)?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What information would you like access to 24\/7 in a Shared Report (live webpage)?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What other reports\/notifications would help you feel in the loop about your ranking health?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Customizing reports to their needs can build str<\/span><span style=\"font-weight: 400;\">onger relationships and improve customer satisfaction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good reporting tool like <\/span><a href=\"http:\/\/proranktracker.com\"><span style=\"font-weight: 400;\">ProRankTracker<\/span><\/a><span style=\"font-weight: 400;\"> makes this infinitely easier by giving you quick access to premade report templates that save time setting up the perfect reporting schedule.<\/span><\/p>\n<h2 id=\"get-ranking-wata-with-proranktracker\"><strong>Step 3: Gather Ranking Data: How to Use ProRankTracker to Set Up Automated SEO Reports<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Monitoring your ranks can be time-consuming. T<\/span><span style=\"font-weight: 400;\">hankfully, <\/span><a href=\"https:\/\/proranktracker.com\"><span style=\"font-weight: 400;\">ProRankTracker<\/span><\/a><span style=\"font-weight: 400;\"> streamlines the process and makes it much easier to manage a large number of ranks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker is a <\/span><a href=\"https:\/\/proranktracker.com\/blog\/best-rank-trackers\/\"><span style=\"font-weight: 400;\">top choice<\/span><\/a><span style=\"font-weight: 400;\"> for over 60,000 SEOs and website owners worldwide with its <\/span><a href=\"https:\/\/proranktracker.com\/blog\/serp-tracking\/\"><span style=\"font-weight: 400;\">state-of-the-art algorithm<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/proranktracker.com\/blog\/daily-rank-tracking\/\"><span style=\"font-weight: 400;\">daily automatic updates<\/span><\/a><span style=\"font-weight: 400;\">, and powerful reporting tools.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To get the most out of ProRankTracker\u2019s reporting tools, you first must configure the tool with your keywords, URLs, projects, and other ranking details.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this 3rd step, we\u2019ll discuss how to set up ProRankTracker correctly so that you can generate high-impact automated reports that will WOW your clients and help you improve your business.<\/span><\/p>\n<h3><strong>Add Your Keyword\/URL Combos<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The first step is to add all your keyword\/URL combos to ProRankTracker, and the easiest way to do that is within the Add Wizard tool.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click on the Add Wizard tool in the left-hand toolbar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fill in the URL, Keywords, and Group\/Tag fields<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click \u201cNext Step.\u201d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select your desired options for <\/span><a href=\"https:\/\/proranktracker.com\/blog\/find-out-how-your-website-ranks-on-mobile\/\"><span style=\"font-weight: 400;\">search device<\/span><\/a><span style=\"font-weight: 400;\">, search engine, location, language, and <\/span><a href=\"https:\/\/proranktracker.com\/blog\/ultimate-guide-google-snack-pack\/\"><span style=\"font-weight: 400;\">Snack Pack<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click \u201cSave.\u201d<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10038\" title=\"Add Your Keyword\/URL Combos\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image8.jpg\" alt=\"Add Your Keyword\/URL Combos\" width=\"1030\" height=\"557\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image8.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image8-300x162.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image8-768x415.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image8-705x381.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s all there is to<\/span><span style=\"font-weight: 400;\"> it!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Repeat <\/span><span style=\"font-weight: 400;\">that process for each URL\/Keyword combo you want to add. If you have a lot to add at once, try using the Advanced Add tool for its bulk add feature.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If there are any critical URL\/keyword combos, we recommend highlighting them using ProRankTracker\u2019s Star feature.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To do so, go to the Project View, Term View, or URL View (after adding the keywords as shown above), and enable the Star column in \u201cColumns and Sorting.\u201d<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10039\" title=\"Add Your Keyword\/URL Combos\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-1030x493.png\" alt=\"Add Your Keyword\/URL Combos\" width=\"1030\" height=\"493\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-1030x493.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-300x144.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-768x367.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-1500x718.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19-705x337.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image19.png 1511w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Then, select the star next to your most important keywords\/URLs.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10040\" title=\"Add Your Keyword\/URL Combos\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6-1030x490.png\" alt=\"Add Your Keyword\/URL Combos\" width=\"1030\" height=\"490\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6-1030x490.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6-300x143.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6-768x366.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6-705x336.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image6.png 1498w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This allows you to sort future reports by your most critical strategic keywords and URLs (discussed below)!<\/span><\/p>\n<h3><strong>Edit Your White-Label Settings<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re an SEO agency, you\u2019ll want to customize your reports with your branding and colors. It gives you a more reputable look and helps you impress clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers <\/span><a href=\"https:\/\/proranktracker.com\/blog\/white-label-seo-report\/\"><span style=\"font-weight: 400;\">white-label report settings<\/span><\/a><span style=\"font-weight: 400;\">, which allow you to add:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your agency\u2019s logo (for Shared Reports and the MyRanks app)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A custom domain (for Shared Reports)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can access these settings under the White Label tab in the settings menu. To get to the settings, click the gear icon in the top right corner, then click \u201cPRT Settings.\u201d<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10041\" title=\"Edit Your White-Label Settings\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image14.jpg\" alt=\"Edit Your White-Label Settings\" width=\"1030\" height=\"332\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image14.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image14-300x97.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image14-768x248.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image14-705x227.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p>You can further customize reports in the \u201cTemplates\u201d tab in the Reports Center (which we\u2019ll discuss more in-depth in the next section).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10042\" title=\"Edit Your White-Label Settings\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image3.jpg\" alt=\"Edit Your White-Label Settings\" width=\"1030\" height=\"412\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image3.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image3-300x120.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image3-768x307.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image3-705x282.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<h3><strong>Create Projects<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Now that you\u2019ve added the keywords and URLs you want to track on ProRankTracker, you can create a Project (or multiple Projects) that helps you keep track of that data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Projects allow you to separate large sections of the data you\u2019re tracking from one another. In other words, they help you split ALL your data into manageable chunks that you can later use in reports, notifications, and other areas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Go to the Projects menu under the \u201cManage\u201d tab and select \u201cAdd New Project.\u201d<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10043\" title=\"Create Projects\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21-1030x472.png\" alt=\"Create Projects\" width=\"1030\" height=\"472\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21-1030x472.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21-300x137.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21-768x352.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21-705x323.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image21.png 1500w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Here, you\u2019ll select which tags, groups, URLs, and keywords you want to put in the Project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When making a Project, consider your goals.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trying to separate clients\u2019 data from each other? Make a Project per client<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trying to split up your SEO campaign by location? Make a Project for each location.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Want to understand how mobile and desktop results vary? Make a mobile Project and a desktop Project.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The point is to make the Project that fits your needs (there\u2019s no limit to how many you can make), so use your creativity to drive you here!<\/span><\/p>\n<h2 id=\"automate-reporting-strategy\"><strong>Step 4: Set Up and Automate Your Reporting Strategy<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">You\u2019ve added your URLs and keywords, you\u2019ve created your white-label customization settings, and you\u2019ve organized your data into Projects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, we can start generating unlimited ranking reports using ProRankTracker\u2019s 20+ customizable reports.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s talk about how to create amazing reports in ProRankTracker.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Customize Reporting Templates<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As mentioned above, you can save EVEN MORE time by using reporting templates, which allow you to apply customization presets to any reports you create.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You CANNOT ignore templates because they will save you a TON of time in customizing and designing your reports to send to clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To create a template, click \u201cTemplates\u201d under the \u201cReports\u201d tab in the toolbar. Click \u201cAdd New Template,\u201d then determine what you want your template to look like, including:<\/span><\/p>\n<ul>\n<li aria-level=\"1\">Logo for PDF\/email reports<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Colors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Text styles<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Header<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Footer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cover letter<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10044\" title=\"Set Up and Automate Your Reporting Strategy\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7-1030x512.png\" alt=\"Set Up and Automate Your Reporting Strategy\" width=\"1030\" height=\"512\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7-1030x512.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7-300x149.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7-768x381.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7-705x350.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image7.png 1500w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Again, you can create as many of these as you need, so you can create different styles for each client or each type of report for some extra pizzazz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you create a new report, select the template you want from your templates drop-down menu, and your style will automatically be applied to your report!<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10045\" title=\"Set Up and Automate Your Reporting Strategy\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15-1030x384.png\" alt=\"Set Up and Automate Your Reporting Strategy\" width=\"1030\" height=\"384\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15-1030x384.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15-300x112.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15-768x286.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15-705x263.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image15.png 1500w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<h3><strong>Create and Customize Your Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">As me<\/span><span style=\"font-weight: 400;\">ntioned earlier, ProRankTracker offers more than 20 pre-designed reports, which you can customize with your branding and data. <\/span><span style=\"font-weight: 400;\">Select the reports you decided on when creating your r<\/span><span style=\"font-weight: 400;\">eporting strategy and customize exactly how you want the report to appear.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10046\" title=\"Create and Customize Your Reports\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image11.jpg\" alt=\"Create and Customize Your Reports\" width=\"1030\" height=\"567\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image11.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image11-300x165.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image11-768x423.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image11-705x388.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">For example, the Overview Report above requires you to select particular info like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizational info like email, file type, template, and language<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What data the report will draw from<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What columns the report will include, and in what order it will display in<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">To display your starred data points first, select the \u201cStar\u201d option in the \u201cColumns and Sorting\u201d field of any report you generate. This option will display your most important data points at the top of the report, making them even more efficient.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10047\" title=\"Create and Customize Your Reports\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23-1030x385.png\" alt=\"Create and Customize Your Reports\" width=\"1030\" height=\"385\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23-1030x385.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23-300x112.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23-768x287.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23-705x264.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image23.png 1491w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019re in complete control of what the report includes and how it arranges it, so take some time getting these just how you want them.<\/span><\/p>\n<h3><strong>Set Up Your Trigger Notifications<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you want to stay on top of any <\/span><a href=\"https:\/\/proranktracker.com\/blog\/rank-change-alerts\/\"><span style=\"font-weight: 400;\">significant changes<\/span><\/a><span style=\"font-weight: 400;\"> in your website rankings, set up trigger notifications in ProRankTracker. Getting notifications when anything important occurs is the best way to stay completely current.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can receive a notification via email when your website rankings increase or decrease beyond a specific limit. You can also use other criteria to set precisely when a notification <\/span><span style=\"font-weight: 400;\">will be sent.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10048\" title=\"Set Up Your Trigger Notifications\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image10.jpg\" alt=\"Set Up Your Trigger Notifications\" width=\"1030\" height=\"373\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image10.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image10-300x109.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image10-768x278.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image10-705x255.jpg 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This feature will help you avoid major issues or manage changes (like Google updates) by making necessary adjustments before bad goes to worse.<\/span><\/p>\n<h3><strong>Create Your Automated Report Schedule<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Based on the information you gathered from your client, you should be able to establish a slam-dunk reporting schedule.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To create your automated reporting schedule, just repeat the steps above to create reports until you\u2019re happy with the number and type of reports you send to your clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Each time you generate a report, customize the schedule to send it on the right day and time.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10049\" title=\"Create Your Automated Report Schedule\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-1030x268.png\" alt=\"Create Your Automated Report Schedule\" width=\"1030\" height=\"268\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-1030x268.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-300x78.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-768x200.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-1500x391.png 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13-705x184.png 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image13.png 1516w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Customizing each report\u2019s sending schedule allows you to create a fully automated reporting schedule you can totally forget about\u2013the reports will keep sending at the right time!<\/span><\/p>\n<h2 id=\"improve-strategy\"><strong>Step 5: Improve Your Strategy<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Now that your reporting schedule is fully automated and on auto-pilot, you\u2019ll have A TON more free time to improve the basic strategy behind your SEO efforts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before we wrap up this article, let\u2019s discuss using ProRankTracker\u2019s other tools to improve your SEO strategy and help your pages reach the top of the SERPs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re working with clients, improving their SEO is why they\u2019re paying you! Don\u2019t stop at reporting\u2013ensure you\u2019re taking advantage of your new free time to improve your clients\u2019 SEO!<\/span><\/p>\n<h3><strong>Use Keyword Tools to Expand Your Reach<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers 2 major tools to help you improve your keyword strategy:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword Suggestions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Rankings Discovery<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The Keyword Suggestions tool provides users with a list of high-value long-tail keywords based on their current keyword strategy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, ProRankTracker doesn\u2019t simply guess which keywords might be beneficial\u2013it considers your current strategy. It then suggests keywords with a reasonable search volume and competitiveness that will be good targets.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10050\" title=\"Improve Your Strategy\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image20.png\" alt=\"Improve Your Strategy \" width=\"1030\" height=\"464\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image20.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image20-300x135.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image20-768x346.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image20-705x318.png 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, the Rankings Discovery tool reveals keywords already ranking for your URLs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, this tool analyzes your URLs to discover what terms they are already ranking for, which can be helpful for quickly boosting online visibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you might find that you\u2019re already ranking in the top 20 for a keyword you aren\u2019t yet targeting. You could add that keyword to your list and spend some effort boosting it into the top 10 or 5.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10051\" title=\"Improve Your Strategy\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image2.png\" alt=\"Improve Your Strategy \" width=\"1030\" height=\"449\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image2.png 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image2-300x131.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image2-768x335.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image2-705x307.png 705w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Then, you could head over to the Keyword Suggestions tool and have ProRankTracker generate a list of high-value keywords based on the new keyword you just added!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Combining these tools allows users to quickly generate lists of <\/span><a href=\"https:\/\/proranktracker.com\/blog\/discover-hundreds-more-keywords-from-a-single-keyword-for-any-niche-step-by-step-visual-guide\/\"><span style=\"font-weight: 400;\">dozens of high-value keywords<\/span><\/a><span style=\"font-weight: 400;\"> based on keywords that ALREADY generate traffic and revenue.<\/span><\/p>\n<h3><strong>Use Ad-Hoc SERP Checks for Research<\/strong><\/h3>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/instant-rank-checker\/\"><span style=\"font-weight: 400;\">Insta-Check<\/span><\/a><span style=\"font-weight: 400;\"> is a pay-as-you-go system that allows ProRankTracker users to simply buy credits and use them to check the SERPs for any keyword they\u2019re interested in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These SERP checks are quick and give you key data to act on WITHOUT needing to add new keywords\/URLs to your long-term tracking list.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To generate an Insta-Check SERP report, go to the \u201cTools\u201d section, select \u201cInsta-Check,\u201d and specify the keyword\/URL you want to check.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are multiple types of Insta-Check reports:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Single position check (just tells you the current rank for the given URL\/keyword\/location combination)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Top 10\/20\/etc. check (gives you the entire SERP up to the selected number for the given keyword\/location combination)<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10052\" title=\"Use Ad-Hoc SERP Checks for Research\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image24.png\" alt=\"Use Ad-Hoc SERP Checks for Research\" width=\"1015\" height=\"791\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image24.png 1015w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image24-300x234.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image24-768x599.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2023\/08\/image24-705x549.png 705w\" sizes=\"auto, (max-width: 1015px) 100vw, 1015px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Using Insta-Check gives you quick data to help you further improve your keyword strategy, meaning you can increase the impact of your automated reporting strategy.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Connect ProRankTracker\u2019s API with your other reporting software<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, if you\u2019re already using different SEO and organizational tools, you may want to integrate <\/span><a href=\"https:\/\/proranktracker.com\/blog\/rank-tracker-api\/\"><span style=\"font-weight: 400;\">ProRankTracker\u2019s API<\/span><\/a><span style=\"font-weight: 400;\"> (offered at the <\/span><a href=\"https:\/\/proranktracker.com\/seo_agency_rank_tracker\"><span style=\"font-weight: 400;\">agency level<\/span><\/a><span style=\"font-weight: 400;\">) with those tools to get even more comprehensive data.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, many businesses benefit from integrating ProRankTracker with the following types of tools:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Spreadsheet\/data management tools like Google Docs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Data visualization tools like Google Data Studio<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social media management tools<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers easy API integration, allowing you to pull website ranking data into your existing software or upload data from your other tools directly into ProRankTracker.<\/span><\/p>\n<h2 id=\"faq\"><strong>FAQ<\/strong><\/h2>\n<h3><strong>What is an SEO report?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">An SEO report is a snapshot of key ranking data from your SEO strategy. In other words, an emailed SEO report allows users to quickly see how their URLs are performing for their targeted keywords on the SERP.<\/span><\/p>\n<h3><strong>How do you generate an SEO report?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The best, fastest, and easiest way to generate an SEO report is with a tool that specializes in them like ProRankTracker or a similar tool.<\/span><\/p>\n<h3><strong>How to automate SEO reports?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">You can automate your SEO reports by using a tool that is capable of sending out reports on a schedule. ProRankTracker (discussed above) and Google Data Studio are 2 tools that come highly recommended by successful SEO managers.<\/span><\/p>\n<h2><strong>Ready to Automate Your SEO Reporting?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">SEO is time-consuming no matter which way you slice it, but it doesn\u2019t have to be all-consuming.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Setting up automated SEO reports, as outlined in this article, makes time management easier and improves your SEO by keeping you up to date.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, agencies can benefit massively from automated SEO reports because they impress clients and improve retention and client acquisition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What are you waiting for? <\/span><a href=\"https:\/\/proranktracker.com\/plans_and_pricing\"><span style=\"font-weight: 400;\">Try signing up for a free 14-day trial of ProRankTracker today<\/span><\/a><span style=\"font-weight: 400;\"> and see how much automated SEO reporting can revolutionize your SEO efforts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good luck!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let me guess. You\u2019re working on your SEO and rank tracking, but you just can\u2019t find a system that works for you that DOESN\u2019T take up your entire day. Join the club! Almost everybody who has anything to do with SEO spends loads of time analyzing data and adapting their strategies. Just how much time? [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":7576,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[451,436,450,206],"class_list":["post-7566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-automated-seo-reporting","tag-reporting","tag-reports","tag-seo-reports"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Want to learn how automated SEO reports can help your SEO? This guide will show you how to set up automated SEO reports and save time tracking your ranks.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Jacob Statler\"\/>\n\t<meta name=\"keywords\" content=\"automated seo reporting,reporting,reports,seo reports\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/proranktracker.com\/blog\/automated-seo-reports\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"ProRankTracker Blog\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Set Up Automated SEO Reports (5 Steps)\" \/>\n\t\t<meta property=\"og:description\" content=\"Want to learn how automated SEO reports can help your SEO? 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