{"id":658,"date":"2022-05-02T18:29:04","date_gmt":"2022-05-02T18:29:04","guid":{"rendered":"https:\/\/blog.proranktracker.com\/?p=658"},"modified":"2022-05-02T21:06:10","modified_gmt":"2022-05-02T21:06:10","slug":"5-standards-seo-experts-cant-go-without","status":"publish","type":"post","link":"https:\/\/proranktracker.com\/blog\/5-standards-seo-experts-cant-go-without\/","title":{"rendered":"The 12 SEO Standards Every SERP Tracker Needs"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Picking the right SERP tracker for your business is an important decision. You have to make sure that the tool you choose fits your needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, finding a tool that fits your current needs isn\u2019t the only thing you need. You must also find a tool that&#8217;ll pave the way toward a BETTER SEO strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With so many tools on the market (offering so many different features), how can you make the best decision for your business?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, choosing the right tool comes down to sticking with the basics. If you focus on finding a tool that can help you execute SEO best practices, you will excel in SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article will focus on the 12 SEO standards you MUST have in any SEO tool. These simple SEO guidelines will make it easy to choose the perfect tool and begin to grow your SERP success quickly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s get started!<\/span><\/p>\n<p>We&#8217;ll cover:<\/p>\n<ul>\n<li><a href=\"#goals-of-serp-tracker\">The Goals of a SERP Tracker<\/a><\/li>\n<li><a href=\"#seo-standards-every-serp-tracker-needs\">12 SEO Standards Every SERP Tracker Needs<\/a><\/li>\n<li><a href=\"#how-to-use-proranktracker-to-track-keyword-strategy\">How to Use ProRankTracker to Track Your Keyword Strategy<\/a><\/li>\n<\/ul>\n<h2 id=\"goals-of-serp-tracker\"><strong>The Goals of a SERP Tracker<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Before we can even start to talk about what you should look for in an SEO tool, we have to talk about the goals of any SERP tracker.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We can\u2019t correctly understand any SEO tool unless we understand the goals it\u2019s trying to accomplish.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s important to note that each business will have different goals for its SERP tracker. For example, you might be primarily focused on growing your keyword strategy, while another company might be more focused on competitor research.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, there are some basic SEO goals that any tool should help you accomplish. While you\u2019re looking for tools, ensure that each one checks off everything on this basic SEO checklist.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Throughout this article, we\u2019ll show you how ProRankTracker will help you accomplish these 3 goals while providing industry-leading features.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you aren\u2019t signed up for ProRankTracker\u2019s 30-day free trial yet, <\/span><a href=\"https:\/\/proranktracker.com\/plans_and_pricing\"><span style=\"font-weight: 400;\">sign up <\/span><\/a><span style=\"font-weight: 400;\">to follow along throughout this article.<\/span><\/p>\n<h3><strong>Goal #1: Save Time<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Doing good SEO can take a TON of time. Many small business owners spend hours every week just doing standard SEO activities.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Checking ranks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">On-page SEO<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competitor research<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword research<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Targeting new keywords with articles<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">SEO is essential to the success of any company, but wouldn\u2019t it be nice to spend a little (or a lot) less time on basic SEO tasks every week? Extra time could allow you to develop your strategy, focus on customer acquisition, or improve your social media presence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good SERP tracker will save you time by automating your regular SEO work.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collects your ranking data for you<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Provides instant reports and notifications<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Generates keyword lists<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tracks competitor keyword ranks<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Some SEO tools are so complicated to use that they cost MORE time instead of saving it. Avoid those tools at all costs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, you should be looking for a simple tool that provides many different time-saving features like those listed above.<\/span><\/p>\n<h3><strong>Goal #2: Improve Tracking<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re going to invest time and money to use a rank tracker, it should certainly improve the quality of your tracking.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, why would anyone pay for a tool that doesn\u2019t provide them with accurate, up-to-date ranks?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet this is exactly what we see people doing all the time. Many people find tools that LOOK great, but they provide insufficient or faulty data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, some tools cut costs by only providing weekly ranking updates to their customers! However, in the fast pace of today\u2019s SEO scene, week-old ranks are often ancient history!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, you should pick a tool that guarantees 100% accuracy on all their ranking data. In addition, your ranks should be updated every day at the very least.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A tool should provide you with accurate data, but it should also improve your tracking in other ways. It should give you a more in-depth look at your ranks that you couldn\u2019t get without it:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Volume<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search device<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ranking trends<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Positions in different search engines<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Local ranking data<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">All of these features contribute significantly to the quality of your tracking data. Make sure you choose a tool that provides these features.<\/span><\/p>\n<h3><strong>Goal #3: Expand Strategy<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, you shouldn\u2019t settle for any tool that doesn\u2019t help you develop and expand your SEO strategy over time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, let\u2019s compare 2 different imaginary tools. The first one provides 100% accurate ranks but doesn\u2019t provide keyword discovery tools. The second one offers 100% correct ranks and keyword discovery tools.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If 2 businesses start using these tools for 2 years, which one will have better SERP performance at the end of those 2 years?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, the one with the keyword discovery tools! Expanding and developing your keyword strategy is one of the best SEO standard operating procedures (SEO SOP) to improve your performance on the SERP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, you have to be constantly growing in SEO. If you\u2019re staying still, you\u2019re falling behind.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When looking for a tool, ensure that you settle on one that provides keyword tools to help you grow your strategy over time.<\/span><\/p>\n<h2 id=\"seo-standards-every-serp-tracker-needs\"><strong>12 SEO Standards Every SERP Tracker Needs<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Understanding SEO is all about being able to do the most essential things exceptionally well. If you know the basics and relentlessly focus on them, you&#8217;ll beat your competitors and fly up the SERP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But what are those basic SEO rules that everyone needs to follow? What are the core functionalities that every tool needs to be helpful?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re going to find the best tool, you\u2019ve got to find something that meets the core SEO standards that every SEO expert looks for in a tool.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This section will detail 12 core SEO features that you should look for in ANY <a href=\"https:\/\/proranktracker.com\/blog\/best-rank-trackers\/\" target=\"_blank\" rel=\"noopener\">rank tracking tool<\/a> before signing your name on the dotted line. Following these SEO guidelines will ensure that you find the best tool possible, which will help you get your website to the top of the SERP.<\/span><\/p>\n<h3><strong>1. Fresh Updates<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Getting daily updates on demand is one of the most critical factors in making good SEO decisions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Daily updates give you a close-up insight into any rank changes occurring. In addition, they help you recognize triggers in real-time to test your strategic moves and understand what causes ranks to rise or drop.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As we briefly mentioned earlier, many software tools update ranks only weekly while making it seem as if the ranks are fresh. Unfortunately, not getting fresh data can be devastating for a campaign depending on what strategy you\u2019re going with.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Managing SEO is like trading stocks. You want to see how your stocks are doing in real-time. It can be the difference between making money and losing big.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In SEO terms, seeing how the ranks shift daily can be the difference between getting traffic and floundering on the second (or third, or fourth\u2026) page of Google.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers daily updates to ALL plans (even the smallest ones). Starting at the Pro-level plans, you also get additional daily updates. No ProRankTracker user ever has to wonder about the freshness of their ranks!<\/span><\/p>\n<h3><strong>2. Accuracy<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">What good is an analytical tool if it shows you approximated data?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What if your car\u2019s mileage gauge showed you just roughly how far you\u2019ve traveled? You would probably install a standard gauge very quickly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ranks are no different. An inaccurate rank (even if it\u2019s just off by 1 or 2 ranks) is essentially worthless.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Accuracy in a SERP tracker also means that you get accurate data from different rank types:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mobile ranks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Location-based ranks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A variety of search engines<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Some experts value accuracy so much that they even use several services simultaneously to counter-check against one another and see a complete picture.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some SEO services and SERP trackers have dropped as low as 60% accuracy. Additionally, many tools cannot guarantee the accuracy of their ranks because they are either old or their rank fetching algorithm has issues.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker uses the most accurate ranking algorithm in the industry, and all users have access to 100% accurate ranks at all times.<\/span><\/p>\n<h3><strong>3. No Redundant Features<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">How many features are too many?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many expensive tools and SERP trackers are packed with a TON of features, which you end up rarely using, if ever at all.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All these unneeded features are supposedly there to justify a steep price. However, it isn\u2019t worth paying a much steeper price for a few tools that you rarely (if ever) need.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many SEO experts stick with a few super-focused tools that help them accomplish their most important jobs easily. Instead of focusing on the most diverse tools, they focus on the most specific.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker can offer extreme value as a highly specialized SEO rank tracking and reporting solution. It focuses on a few high-quality tools instead of trying to be mediocre at everything.<\/span><\/p>\n<h3><strong>4. White-Label Customization<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When SEO experts start to sell their SEO services, they need to be able to present precise data with their logo on the report. Otherwise, reports can begin to look clunky and unprofessional.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some tools use a pay-per-use pricing model, meaning users have to pay a flat rate for every report they generate. This can get expensive if users have multiple clients that want reports every day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, having unlimited reports and not paying extra for that feature is also an essential feature for white-label sellers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you think you will ever be interested in selling SEO as a <\/span><a href=\"https:\/\/proranktracker.com\/blog\/white-label-seo-report\/\"><span style=\"font-weight: 400;\">white-label seller<\/span><\/a><span style=\"font-weight: 400;\">, you should find a tool that offers excellent white-label customization features.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At ProRankTracker, all users can customize their reports with:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Custom color schemes<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Company logos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cover letter<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Email sender<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">More extensive plans even access highly advanced white-label features like a customizable app for clients.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1.png\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5468\" title=\"1\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1-579x1030.png\" alt=\"1\" width=\"579\" height=\"1030\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1-579x1030.png 579w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1-169x300.png 169w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1-396x705.png 396w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/1.png 750w\" sizes=\"auto, (max-width: 579px) 100vw, 579px\" \/><\/a><\/p>\n<h3><strong>5. Local and Mobile Tracking<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">In the old days of SEO, you could throw a bunch of keywords together and get in the top 3 in no time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These days, it\u2019s not quite that simple. Every user is shown a unique SERP based on:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Their search history<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Their location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Their device<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hundreds of other factors<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.safaridigital.com.au\/blog\/local-seo-statistics\/#:~:text=1.,search%20marketing%20for%20Google%20searches.\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">46% of all Google searches<\/span><\/a><span style=\"font-weight: 400;\"> include local intent, and <\/span><a href=\"https:\/\/www.oberlo.com\/blog\/google-search-statistics#:~:text=Mobile%20is%20first%20even%20on,a%20smartphone%20or%20a%20tablet.\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">63% are made from mobile devices<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why every SEO expert knows the value of targeting specific keywords for local and mobile searches. If you ignore these two unique types of searches, you\u2019ll never be able to beat your competitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker makes it easy to target and track local and mobile searches by allowing you to tag each keyword with a location and device type.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5469\" title=\"2\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-1030x512.jpg\" alt=\"2 \" width=\"1030\" height=\"512\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-1030x512.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-300x149.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-768x382.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-1500x746.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1-705x351.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/2-1.jpg 1522w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If a ranking tool doesn\u2019t provide powerful tools for tracking local and mobile searches, you\u2019ll be ignoring over HALF of all the searches made on Google. So make sure any tool you test out follows these SEO best practices for local and mobile searches.<\/span><\/p>\n<h3><strong>6. Various Search Engines<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Your potential customers aren\u2019t just on Google. They\u2019re on <\/span><a href=\"https:\/\/proranktracker.com\/blog\/is-bing-really-a-failure-should-you-even-track-your-bing-ranks\/\"><span style=\"font-weight: 400;\">Yahoo and Bing<\/span><\/a><span style=\"font-weight: 400;\"> as well. Not to mention Amazon and YouTube (which are both search engines).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So why do so many ranking tools focus on Google without allowing their users to target keywords specific to these other search engines?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your guess is as good as ours.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, it can cost you dearly if you choose not to include other search engines in your SEO strategy. Bing alone gets 12 billion searches a month, making it worth your time, especially since keywords are far less competitive. Amazon gets <\/span><a href=\"https:\/\/amzscout.net\/blog\/amazon-statistics\/#AmazonWebTraffic\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">around 3 billion<\/span><\/a><span style=\"font-weight: 400;\"> visitors a month.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That means you NEED a SERP tool that can help you focus on various search engines\u2013not just Google.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker allows you to track keywords across ALL these search engines, and it even helps you find keywords specific to each search engine, which we\u2019ll talk about next.<\/span><\/p>\n<h3><strong>7. Keyword Discovery Tools<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Growing your keyword strategy is a critical part of increasing your traffic. If you only ever rank for 3 or 4 keywords, you\u2019ll never be able to see your business boom.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To ensure that they can develop their keyword strategies, SEO experts use tools that help them discover new keywords.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without a tool to help you find new keywords, you\u2019ll guess which keywords to target. A rank tracker with no way to discover new keywords doesn\u2019t help your business grow\u2013it just helps it not shrink.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker\u2019s Rankings Discovery and Keyword Suggestions tools will help you find <\/span><a href=\"https:\/\/proranktracker.com\/blog\/discover-hundreds-more-keywords-from-a-single-keyword-for-any-niche-step-by-step-visual-guide\/\"><span style=\"font-weight: 400;\">HUNDREDS of new keywords<\/span><\/a><span style=\"font-weight: 400;\"> relevant to your current strategy. Many people have made these tools a central part of their keyword strategy because of their immense usefulness.<\/span><\/p>\n<h3><strong>8. Notifications and Reports<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to saving time tracking your ranks, nothing beats notifications and reports.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These 2 SEO tools allow your software to send you updates about your ranks automatically. You don\u2019t even have to log in\u2013they send at predetermined intervals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, some tools don\u2019t include notifications and reports for all users\u2013especially users of lower-tier plans. Others make users pay for reports or have a limited number of reports per plan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers more than <\/span><a href=\"https:\/\/proranktracker.com\/blog\/the-11-types-of-seo-ranking-reports\/\"><span style=\"font-weight: 400;\">20 customizable white-label reports<\/span><\/a><span style=\"font-weight: 400;\">, and all plans get unlimited reports at no extra cost.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5470\" title=\"3 1\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1030x477.jpg\" alt=\"3 1\" width=\"1030\" height=\"477\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1030x477.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-300x139.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-768x355.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1536x711.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1500x694.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-705x326.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1.jpg 1886w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5470\" title=\"3 1\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1030x477.jpg\" alt=\"3 1\" width=\"1030\" height=\"477\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1030x477.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-300x139.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-768x355.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1536x711.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-1500x694.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1-705x326.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/3-1.jpg 1886w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You can set reports to deliver any type of rank data:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Historical data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comparison data between multiple URLs or keywords<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Daily changes<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These reports are helpful for all users, but they\u2019re especially helpful for ProRankTracker users selling white-label SEO to their clients.<\/span><\/p>\n<h3><strong>9. Time-Saving Features<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">One of the core functions of any rank tracking tool is its ability to save you time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After all, it wouldn\u2019t be much help if you spent more time tracking ranks after purchasing a tool.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most time-saving features come in 2 forms:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organization<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Automation is where you\u2019ll save most of your time. ProRankTracker automates almost every part of the keyword tracking process:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collecting data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sorting data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sending reports<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Finding new keywords<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Organization is all about using features that make it faster to do the standard SEO procedures you do every day.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, ProRankTracker allows you to split your URLs and keywords into groups and tags. These organizational features make it quick and easy to filter your data and find what you\u2019re looking for.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5471\" title=\"4\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-1030x448.jpg\" alt=\"4 \" width=\"1030\" height=\"448\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-1030x448.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-300x131.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-768x334.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-705x307.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1.jpg 1498w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Using both types of time-saving features, many ProRankTracker users will find themselves saving hours a week on their data management.<\/span><\/p>\n<h3><strong>10. Customizable Tracking Views<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">SEO isn\u2019t a one-size-fits-all process. Your needs will differ from a user\u2019s needs in another niche, and theirs will be different from mine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That means that you should only work with tools that give you a great deal of control over the data you see and HOW you see it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you might be trying to target low-volume keywords. In that case, knowing each keyword\u2019s volume would be critical to you. You should have the control to prioritize search volume when your tool presents your ranking data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other users might want to show or hide a variety of ranking data:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Meta title<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indexed URL<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Top\/bottom rank in a given period<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search engine<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search device<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Location<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you can\u2019t organize your data in a way that makes sense to you and fits your needs, your tool isn\u2019t doing you much good.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker allows all users to customize all the data tables in their account with easy drag-and-drop reordering.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5471\" title=\"4\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-1030x448.jpg\" alt=\"4 \" width=\"1030\" height=\"448\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-1030x448.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-300x131.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-768x334.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1-705x307.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/4-1.jpg 1498w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a> <a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5473\" title=\"5\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1-1030x617.jpg\" alt=\"5 \" width=\"1030\" height=\"617\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1-1030x617.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1-300x180.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1-768x460.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1-705x422.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/5-1.jpg 1415w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<h3><strong>11. Multiple Plan Sizes<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Most small businesses aren\u2019t ready to track 10,000 terms a month. That\u2019s OK!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You shouldn\u2019t have to pay for more than you need before you\u2019re ready for it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, your tool should be able to accommodate a growing business. For example, maybe you only need 100 tracked terms this month, but you might need 200 next month.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re using a tool that helps you discover new keywords (and you should be!), you should quickly be growing the number of terms you\u2019re tracking.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The tool that you choose should be able to accommodate your business\u2019s tracking needs no matter how small or large they are!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker\u2019s plans start at just 100 tracked terms, but they go up to 20,000+ tracked terms. ProRankTracker can grow with your business as you\u2019re ready.<\/span><\/p>\n<h3><strong>12. Reasonable Price<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Price will always be a consideration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having the lowest possible price per keyword in the market is an essential tool feature. It\u2019s vital for anyone who needs to keep track of many different keywords and search engines.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker is the <\/span><a href=\"https:\/\/proranktracker.com\/blog\/the-3-most-and-actually-the-only-affordable-rank-tracking-plans-for-beginners-and-small-businesses\/\"><span style=\"font-weight: 400;\">most affordable cost-per-keyword tracker<\/span><\/a><span style=\"font-weight: 400;\"> in the industry. However, unlike other budget-friendly tools, they don\u2019t skimp on the features to lower costs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even at ProRankTracker\u2019s lowest-cost plan, you still get:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unlimited reports<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unlimited URLs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unlimited full SERPs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">White label features<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">DAILY rank updates (for super fresh rank data)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">All that comes in a plan that starts at just <\/span><a href=\"https:\/\/proranktracker.com\/plans_and_pricing\"><span style=\"font-weight: 400;\">$11\/month<\/span><\/a><span style=\"font-weight: 400;\">! Most other ranking tools don\u2019t start offering a list of features like that until their higher-tier plans.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5474\" title=\"6\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-1030x468.jpg\" alt=\"6 \" width=\"1030\" height=\"468\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-1030x468.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-300x136.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-768x349.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-1536x698.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-1500x682.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1-705x321.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/6-1.jpg 1843w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You shouldn\u2019t have to sacrifice accuracy and quality because your business doesn\u2019t have an infinite budget. With ProRankTracker, you don\u2019t have to!<\/span><\/p>\n<h2 id=\"how-to-use-proranktracker-to-track-keyword-strategy\"><strong>How to Use ProRankTracker to Track Your Keyword Strategy<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">So far, we\u2019ve talked a lot about what you should look for in a rank tracker. This basic SEO checklist has shown you what you should be focusing on when tracking your ranks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You know that ProRankTracker\u2019s list of features allows you to maintain your ranking data with extreme accuracy and precision.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that we\u2019ve gone over the basic SEO SOPs let\u2019s talk about executing this process with ProRankTracker\u2019s tools.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This section will walk you through the entire process of tracking your ranks on ProRankTracker. We\u2019ll start with adding your URLs and keywords, then show you how to use organization features to check your ranks quickly. Finally, we\u2019ll give you a quick look at how to find new keywords quickly.<\/span><\/p>\n<h3><strong>Add URLs and Keywords<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Before you can track any data with ProRankTracker, you have to add the URLs and keywords that you want to track. This includes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keywords you\u2019re currently targeting<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competitor keywords that you\u2019re interested in following<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keywords that you\u2019re considering targeting<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The easiest way to add URLs and keywords is with the Add Wizard tool.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Input your URL<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add any keywords for that URL separated by lines<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add tags and groups for those URLs and keywords<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select the search engines you want to follow<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add location data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select the types of device you want to follow<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5475\" title=\"7\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-1030x583.jpg\" alt=\"7 \" width=\"1030\" height=\"583\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-1030x583.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-300x170.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-768x435.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-1536x870.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-1500x849.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1-705x399.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/7-1.jpg 1542w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s all there is to it! Using the Add Wizard, you can only add 1 URL at a time. The Advanced Add feature allows you to add multiple URLs simultaneously if desired.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5476\" title=\"8\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1-1030x608.jpg\" alt=\"8 \" width=\"1030\" height=\"608\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1-1030x608.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1-300x177.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1-768x453.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1-705x416.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/8-1.jpg 1486w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s imperative that you split your keywords and URLs into groups and tags at this early stage. Doing so will make tracking different aspects of your keyword strategy MUCH easier, which is what we\u2019ll talk about next.<\/span><\/p>\n<h3><strong>Use Groups and Tags to Quickly Track Keywords<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Each of the 5 rankings views gives you a different look at your ranks. Use them all to get a well-rounded understanding of your strategy\u2019s success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In these rankings views, you can filter out specific groups and tags in 2 different ways:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Filtering options<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The eye icon<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Filtering options are at the top of each page, and they allow you to narrow down your search on that page to specific groups, tags, keywords, or other parameters.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5477\" title=\"9\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-1030x487.jpg\" alt=\"9 \" width=\"1030\" height=\"487\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-1030x487.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-300x142.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-768x363.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-1500x709.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1-705x333.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/9-1.jpg 1530w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If you repeatedly use the same filter, go to the \u201cSaved Filters\u201d tab and save your frequent filters for quick access.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5478\" title=\"11\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-1030x354.jpg\" alt=\"11\" width=\"1030\" height=\"354\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-1030x354.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-300x103.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-768x264.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-1536x528.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-1500x516.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11-705x242.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/11.jpg 1548w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The eye icon, on the other hand, the eye icon is always at the very top of your ProRankTracker window. It allows you to quickly jump to different aspects of your data with a single click.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-5480\" title=\"10\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10-1030x592.jpg\" alt=\"10\" width=\"1030\" height=\"592\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10-1030x592.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10-300x172.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10-768x441.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10-705x405.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/10.jpg 1257w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Use groups, tags, and other organizational features frequently to save as much time as possible on ProRankTracker!<\/span><\/p>\n<h3><strong>Grow Your Keyword Strategy With Keyword Tools<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Now that you\u2019re confidently tracking your keywords and URLs, it\u2019s time to expand your keyword strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker offers 2 tools to help you <\/span><a href=\"https:\/\/proranktracker.com\/blog\/discover-hundreds-more-keywords-from-a-single-keyword-for-any-niche-step-by-step-visual-guide\/\"><span style=\"font-weight: 400;\">discover new keywords<\/span><\/a><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword Suggestions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Rankings Discovery<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The Keyword Suggestions tool suggests targeted keywords based on the keywords that you\u2019re already tracking. In other words, it doesn\u2019t generate a list of random keywords that won\u2019t help you gain traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, it can help you find <\/span><a href=\"https:\/\/proranktracker.com\/blog\/the-seo-basics-you-might-be-neglecting-part-1\/\"><span style=\"font-weight: 400;\">long-tail keywords<\/span><\/a><span style=\"font-weight: 400;\"> with super targeted traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Go to the Keyword Suggestions tool and select the URL and keyword you want to use to expand your keyword strategy. ProRankTracker will automatically generate a list of keywords for you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also shows you the search volume of each suggested keyword.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5481\" title=\"12 1\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-1030x598.jpg\" alt=\"12 1\" width=\"1030\" height=\"598\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-1030x598.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-300x174.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-768x446.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-1500x871.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1-705x409.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/12-1.jpg 1512w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The Rankings Discovery tool is your secret weapon. You can use it to uncover keywords you and your competitors rank for without knowing it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It generates a list of keywords you already rank in the top 100 but aren\u2019t currently tracking.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One excellent way to use this tool is to find a single keyword that your opponents are tracking, then input it into this tool. Then, Rankings Discovery will automatically reveal your competitor\u2019s ENTIRE keyword strategy in just a few seconds.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-5482\" title=\"13\" src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-1030x542.jpg\" alt=\"13\" width=\"1030\" height=\"542\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-1030x542.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-300x158.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-768x404.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-710x375.jpg 710w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13-705x371.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2016\/07\/13.jpg 1495w\" sizes=\"auto, (max-width: 1030px) 100vw, 1030px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">This is a great way to go toe-to-toe with your competitors on their high-value keywords.<\/span><\/p>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Finding a keyword tracking tool that meets the basic SEO standards can be challenging. Hopefully, this article has helped you uncover the essential needs when looking for a tracking tool.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker is the best highly-specialized keyword tracker due to its excellent cost-per-term ratio. It provides the best value of any keyword tracker on the market, and it can help you quickly grow your keyword strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you aren\u2019t already using ProRankTracker, sign up for a <\/span><a href=\"https:\/\/proranktracker.com\/plans_and_pricing\"><span style=\"font-weight: 400;\">30-day free trial<\/span><\/a><span style=\"font-weight: 400;\"> and follow the steps above to see how much it can improve your tracking strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good luck!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Picking the right SERP tracker for your business is an important decision. You have to make sure that the tool you choose fits your needs. However, finding a tool that fits your current needs isn\u2019t the only thing you need. You must also find a tool that&#8217;ll pave the way toward a BETTER SEO strategy. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":5467,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[40,16,18,17,34,22,21,10,23,36,7,25,39,24,19,9,11,14,20,31,38,8,12,13,15,42,29,37],"class_list":["post-658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-branding","tag-google-ranks","tag-organic-seo","tag-organic-traffic","tag-pro-rank-tracker","tag-proranktracker","tag-rank-tracker","tag-rank-tracking","tag-ranking-discovery","tag-ranking-reports","tag-seo","tag-seo-advice","tag-seo-brand","tag-seo-guide","tag-seo-method","tag-seo-rank","tag-seo-rank-tracking","tag-seo-ranking","tag-seo-tool","tag-seo-tool-price","tag-seo-white-label","tag-serp","tag-serp-rank","tag-serp-rank-tracking","tag-serp-ranking","tag-serp-tracker","tag-serp-tracker-price","tag-white-label"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Want to learn the basic SEO standards of any rank tracker? This article will show you the SEO best practices you need to use with your rank tracking tool.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Jacob Statler\"\/>\n\t<meta name=\"keywords\" content=\"branding,google ranks,organic seo,organic traffic,pro rank tracker,proranktracker,rank tracker,rank tracking,ranking discovery,ranking reports,seo,seo advice,seo brand,seo guide,seo method,seo rank,seo rank tracking,seo ranking,seo tool,seo tool price,seo white label,serp,serp rank,serp rank tracking,serp ranking,serp tracker,serp tracker price,white label\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/proranktracker.com\/blog\/5-standards-seo-experts-cant-go-without\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"ProRankTracker Blog\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"The 12 SEO Standards Every SERP Tracker Needs\" \/>\n\t\t<meta property=\"og:description\" content=\"Want to learn the basic SEO standards of any rank tracker? 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