They all claim endless features, competitive pricing, and best-in-class capabilities.\u00a0<\/span><\/p>\n But the thing is\u2026\u00a0<\/span><\/p>\n There can only be one best-in-class tool.\u00a0<\/span><\/p>\n If you\u2019re researching SEO tools and looking to compare tools that offer all-in-one keyword tracking, research, and reporting tools, you\u2019ll probably find Rank Ranger as part of this process.\u00a0<\/span><\/p>\n ProRankTracker offers a very similar feature set to Rank Ranger. And there\u2019s a very good reason why over 60,000 SEOs choose ProRankTracker.<\/span><\/p>\n So we\u2019re here to conduct a direct comparison of the two to decide which tool deserves to call itself the best.\u00a0<\/span><\/p>\n (Sign up for a free 7-day trial of ProRankTracker <\/a>to start tracking your SEO results<\/a>.)<\/strong><\/p>\n Before you start making apples-to-apples comparisons on tools and features, there are many factors to consider about your goals, needs, and unique uses.<\/span><\/p>\n After all, your rank tracker is an investment, so making sure your selection meets your specific needs is the most important thing.\u00a0<\/span><\/p>\n While some SEO performance metrics are universal, your specific goals and needs will vary dramatically compared to others.\u00a0<\/span><\/p>\n If you\u2019re running marketing for a startup, your goals are likely to start gaining awareness, building backlinks to gain authority, and conducting keyword research. You\u2019ll likely not need to track thousands of keywords right off the bat.\u00a0<\/span><\/p>\n On the other hand, if you\u2019re working as an agency or for a large enterprise brand, you\u2019ll likely need frequent reports monitoring large groups of keywords, and the ability to share those reports with clients or team members.\u00a0<\/span><\/p>\n If you\u2019re doing SEO for brick and mortar businesses with a handful of locations, you\u2019ll want to keep a close eye on specific local rankings. However, an e-commerce brand with international shipping will need insight into international trends and global rankings.\u00a0<\/span><\/p>\n Make a note of your specific goals, and make sure that your chosen SEO tool can meet those needs.<\/span><\/p>\n Your needs, however, won\u2019t remain constant forever. As your brand evolves and grows, you\u2019ll want a tool that can keep pace.\u00a0<\/span><\/p>\n Look for tools that can adapt easily to your needs and be easily customized based on your immediate and long-term goals. And in this case, you\u2019ll want to probably be able to scale the number of rankings you\u2019re tracking easily.<\/span><\/p>\n As your needs and goals evolve, you\u2019ll need to do research and analysis to see which efforts are working and identify areas of opportunity. Make sure your chosen tool has these features built on, or you\u2019ll find yourself paying another subscription to get the information you need to make the first tool work.\u00a0<\/span><\/p>\n Your team will also likely grow and evolve as your brand does. There\u2019s nothing more frustrating than trying to get everyone the logins they need and not having visibility into the permissions you\u2019ve given them. Depending on the tool, you might be tempted to share a single login across the team to save cost \u2014 but you\u2019ll compromise security.\u00a0<\/span><\/p>\n Look for tools that allow you to add users and assign user permissions based on the authority of who is using your account.\u00a0<\/span><\/p>\n Sometimes, you just want a quick glimpse into how things are looking in the SERPs. Often, that quick glimpse will raise questions you might not have thought about.\u00a0<\/span><\/p>\n Reports aren\u2019t one size fits all, and you\u2019ll want to look for a tool that includes a variety of report styles that dive into the data as much as you need.<\/span><\/p>\n You should also be able to easily share those reports with any relevant clients and team members. This includes white-labeled versions of those reports if you\u2019re working on behalf of a client or other third-party.\u00a0<\/span><\/p>\n Is there anything worse than getting to a restaurant, choosing your perfect meal, and learning that you have to pay an extra upgrade fee to get the side dish you want?\u00a0<\/span><\/i><\/p>\n Now that can get pretty annoying…<\/span><\/i><\/p>\n That feeling also applies to software features.\u00a0<\/span><\/p>\n When you\u2019re already paying for a tool, the last thing you want is to find out that access to the feature you need is behind a paywall.\u00a0<\/span><\/p>\n When researching tools, be sure you understand how the pricing works, and what features are included with your subscription. This way, you never have to deal with that \u201c<\/span>sorry, guac is extra<\/span><\/i>\u201d feeling while trying to track your SEO performance.\u00a0<\/span><\/p>\n Believe it or not, some tools charge for access to support and service professionals. Others will bump you to the back of the line unless you\u2019re paying for an ultra-premium subscription tier.\u00a0<\/span><\/p>\n When you\u2019re having an issue or trying to understand specific tools and features better, you shouldn\u2019t have to wait days for a response.\u00a0<\/span><\/p>\n Be sure to understand how user support works with your selected tool and have a general sense of the available types of support.\u00a0<\/span><\/p>\n Do you have to submit a ticket, or can you chat with an agent to get quick answers to simple questions?\u00a0<\/span><\/p>\n You don\u2019t just want access to support and knowledge when you have an issue, either. A robust knowledge base and set of training tools are essential as you get familiar with your SEO tracking tool. And as you onboard new team members, you’ll want to make sure they learn the system with ease.<\/span><\/p>\n Look for video tutorials, FAQ articles, and availability to seek one-on-one support and training from an account manager or product expert.\u00a0<\/span><\/p>\n When it comes down to it, most tools have very similar features and capabilities. The biggest differences come in the experience of using the tool.\u00a0<\/span><\/p>\n Whether it\u2019s the initial setup, troubleshooting errors, accessing support, or just day-to-day navigation within the tool, make sure that you\u2019re comfortable in the tool.<\/span><\/p>\n When comparing and shopping for a rank tracker, don\u2019t just look at features and pricing. Be sure also to check out testimonials and reviews from other customers. This will give you the best sense of how people like you use the tool and the experience they\u2019ve had.\u00a0<\/span><\/p>\n With all of these things in mind, you\u2019re ready to start actually looking at tools and make a decision about the best tool for your needs.\u00a0<\/span><\/p>\n Rank Ranger is a tool with an \u201call in one\u201d approach to SEO, marketing, and social media. However, we\u2019ve found that in attempting to be an “all in one,” Rank Ranger falls short in many key areas for monitoring, measuring, and <\/span>improving your SEO performance<\/span><\/a>.\u00a0<\/span><\/p>\n This is where <\/span>ProRankTracker <\/span><\/a>outshines its competitors.<\/span><\/p>\n ProRankTracker offers a similar set of SEO tracking and reporting features but goes deeper in many areas \u2014 most importantly, accuracy and feature inclusions.\u00a0<\/span><\/p>\n ProRankTracker\u2019s specialty is in SERP tracking and <\/span>SEO KPIs<\/span><\/a>, which gives it a strong edge over Rank Ranger for marketers focused on search marketing.<\/span><\/p>\n We\u2019re going to dive into three main areas while comparing Rank Ranger and ProRankTracker: features, pricing, and customer experience.\u00a0<\/span><\/p>\n With a detailed look into these three areas, it\u2019ll become clear which tool offers a better value.\u00a0<\/span><\/p>\n Feature availability is one of the most important decision-making factors for selecting your ideal SEO rank software.\u00a0\u00a0<\/span><\/p>\n While both ProRankTracker and Rank Ranger have robust features for monitoring SEO performance, there are some key differences you need to know about.\u00a0<\/span><\/p>\n Both Rank Ranger and ProRankTracker let you track keyword and SERP performance and help you identify keywords to target. Both tools also let you scale this tracking from a local to an international scale, giving you a true sense of how your brand is performing.<\/span><\/p>\n Both tools have comparable capabilities when it comes to keyword tracking. However, if you want to get into deeper detail, ProRankTracker is a better bet.\u00a0<\/span><\/p>\n Why?<\/span><\/i><\/p>\n Rank Ranger limits your number of search engines per campaign. But with ProRankTracker, you have no limits for keyword tracking for any tier besides the amount of keywords you choose to track. <\/span>(And as you\u2019ll see at a better price point!)<\/span><\/i><\/p>\n The number of keywords you want to track is up to you with PRT.<\/span><\/i><\/p>\n Rank Ranger subscriptions start at a 500 tracked term level and only allows you to track those keywords in two search engines per campaign. This is bad news if you\u2019re an <\/span>agency<\/span><\/a> and track SERP results across various search platforms. It\u2019s also bad news for the smaller SEOs managing smaller projects and don\u2019t want to pay for what they\u2019re not using.<\/span><\/p>\n ProRankTracker starts at 200 tracked term level and can track your terms on <\/span>all top search engines<\/span><\/a>, regardless of subscription level.\u00a0<\/span><\/p>\n This means ProRankTracker is much more flexible with how many keywords you want to track. PRT is also way more flexible when it comes to the number of keywords you want to track \u2014 big or small.<\/span><\/p>\n In addition to keywords, you\u2019ll want to be able to track rankings across all of your projects and keep an eye on competitors.\u00a0<\/span><\/p>\n But you can\u2019t do this without limitations if you\u2019re using Rank Ranger.<\/span><\/p>\n ProRankTracker makes it extremely simple to add URLs and add them to groups.<\/span><\/p>\n The best part?\u00a0<\/span><\/p>\n All account tiers let you track unlimited URLs with the PRT tool. This means you can track as many keywords across as many projects <\/span>and<\/span><\/i> competitors as you want.<\/span><\/p>\n When you log in to ProRankTracker, you\u2019ll immediately see a performance overview at a glance updated daily. You\u2019re also just a few clicks away from in-depth URL tracking reports that can easily be filtered, shared, or exported.\u00a0<\/span><\/p>\n This is just a glimpse of the data available to you on your PRT dashboard.<\/span><\/i><\/p>\n While Rank Ranger has similar capabilities, you\u2019re limited to a specific number of URLs, dashboards, and reports tied to your subscription level. You\u2019re also only allowed to use the Site Explorer feature to see a limited number of URLs and rows on SERP reports.\u00a0<\/span><\/p>\n ProRankTracker comes out on top when it comes to tracking unlimited URLs and competitors (<\/span>for no extra charge<\/span><\/i>).<\/span><\/p>\n ProRankTracker boasts the <\/span>most accurate algorithm<\/span><\/a> of any rank tracking tool. Your data is updated daily, and can be refreshed on-demand as needed using the highest-accuracy algorithm to access the most current information.\u00a0<\/span><\/p>\n ProRankTracker is also extremely committed to maintaining the algorithm at 100% accuracy, so you can always trust that you\u2019re getting the best possible insights into your SEO performance.\u00a0<\/span><\/p>\n Rank Ranger also offers daily updates to all report views but doesn\u2019t publish any information about their algorithm. You\u2019re also limited to daily reports, which cannot be updated on demand.\u00a0<\/span><\/p>\n So rank tracking accuracy is another win for ProRankTracker.<\/span><\/p>\n ProRankTracker offers <\/span>a variety of report types and styles<\/span><\/a> to monitor performance on a variety of levels. PRT reports allow you to see everything from a quick glimpse to a highly detailed view into specific facets of your campaigns.\u00a0<\/span><\/p>\n\n
Things to Consider Before Choosing a Rank Tracking Tool<\/b><\/h2>\n
#1: Your SEO Goals<\/b><\/h3>\n
#2: Adaptability<\/b><\/h3>\n
#3: Report Depth<\/b><\/h3>\n
#4: Feature & Pricing Inclusions<\/b><\/h3>\n
#5: Service & Support<\/b><\/h3>\n
#6: User Experience<\/b><\/h3>\n
ProRankTracker: A Superior Rank Ranger Alternative<\/b><\/h2>\n
Feature Comparison: Rank Ranger vs. ProRankTracker<\/b><\/h2>\n
Keyword Tracking<\/b><\/h3>\n
![\"\"](\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2020\/12\/PRT-keywods-1030x148.png\")
<\/a><\/p>\nURL Tracking<\/b><\/h3>\n
![\"\"](\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2020\/12\/URL-dashboard-1030x496.png\")
<\/a><\/p>\nTracking Accuracy<\/b><\/h3>\n
Report Depth<\/b><\/h3>\n
![\"\"](\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2020\/12\/indepth-1030x437.png\")
<\/a><\/p>\n