{"id":1896,"date":"2021-07-20T18:35:53","date_gmt":"2021-07-20T18:35:53","guid":{"rendered":"https:\/\/blog.proranktracker.com\/?p=1896"},"modified":"2024-11-04T17:48:50","modified_gmt":"2024-11-04T17:48:50","slug":"serp-tracking","status":"publish","type":"post","link":"https:\/\/proranktracker.com\/blog\/serp-tracking\/","title":{"rendered":"The Most Accurate SERP Tracker for Businesses (2023)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Remember the good ol\u2019 days when SEO was simple?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You could spam a few keywords in the meta sections of your HTML sheet, and, like magic, search engines would reward you with a high rank.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you were #1 for any search, you were the undisputed champion of that search term on every search engine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And you\u2019d be among the websites raking in <\/span><a href=\"https:\/\/www.impactplus.com\/blog\/seo-statistics\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">67.60%<\/span><\/a><span style=\"font-weight: 400;\"> of all clicks because that\u2019s what the first 5 organic results on page 1 get.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1j32co-52d05c9b200f6d8435698ac111850dd0\">\n.avia-image-container.av-1j32co-52d05c9b200f6d8435698ac111850dd0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1j32co-52d05c9b200f6d8435698ac111850dd0 av-styling- avia-align-center  avia-builder-el-0  el_before_av_image  avia-builder-el-first '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4405 avia-img-lazy-loading-not-4405 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/serp-tracking-inf-2.png\" alt='serp tracking inf 2' title='serp tracking inf 2'  height=\"275\" width=\"845\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/serp-tracking-inf-2.png 845w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/serp-tracking-inf-2-300x98.png 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/serp-tracking-inf-2-768x250.png 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/serp-tracking-inf-2-705x229.png 705w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">Pretty sweet deal.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fast forward to today \u2014 every search is personalized, geo-targeted, and tailored to each unique user to provide high-quality search results.\u00a0<\/span><\/p>\n<p><b>And because of this, SEO has become an art form.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Even in today\u2019s complex SEO environment, you can still track your ranks for different search terms and ensure people find your website through the SERP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re so glad you asked.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article we\u2019ll cover:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#what-is-serp-tracking\"><span style=\"font-weight: 400;\">What is SERP Tracking?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#why-use-serp-tracker\"><span style=\"font-weight: 400;\">Why Should I Use a SERP Tracker?<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#how-to-add-urls-for-serp-tracking-in-proranktracker\"><span style=\"font-weight: 400;\">How to Add URLs for SERP Tracking in ProRankTracker<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#how-to-keep-track-of-serp-ranks-in-proranktracker\"><span style=\"font-weight: 400;\">How to Keep Track of Your SERP Ranks in ProRankTracker<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#how-to-rank-on-serp\"><span style=\"font-weight: 400;\">3 Steps to Help You Rank up on the SERP<\/span><\/a><\/li>\n<\/ul>\n<h2 id=\"what-is-serp-tracking\"><b>What is SERP Tracking?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">As SEO has gotten more complex, so has SERP tracking.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To define SERP tracking we\u2019ll start by addressing what it involves.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the bare-bones level, SERP tracking is the process of keeping track of how high your URLs rank on a search engine results page for different search terms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, let\u2019s say you\u2019ve got a website about coffee.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You may want to track your home page\u2019s rank for the search term \u201c<\/span><i><span style=\"font-weight: 400;\">gourmet coffee<\/span><\/i><span style=\"font-weight: 400;\">.\u201d\u00a0<\/span><\/p>\n<p><b>SERP tracking allows you to see how your page is performing and which adjustments should be made.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">However, SERP tracking gets quite a bit more complicated than that.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also involves other types of SERPs:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google My Business (<\/span><i><span style=\"font-weight: 400;\">GMB<\/span><\/i><span style=\"font-weight: 400;\">) results (<\/span><i><span style=\"font-weight: 400;\">including local finder and snack pack results<\/span><\/i><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Other search engines like Yahoo! and Bing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/proranktracker.com\/blog\/how-to-track-amazon-ranks-correctly-efficiently-and-with-100-accuracy\/\"><span style=\"font-weight: 400;\">Amazon rankings<\/span><\/a><span style=\"font-weight: 400;\"> (<\/span><i><span style=\"font-weight: 400;\">if you sell a product<\/span><\/i><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">YouTube rankings for your uploaded videos.<\/span><\/li>\n<\/ul>\n<p><b>Your rank can also be affected by the searcher\u2019s location.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">For example, if your coffee business is in Portland, it\u2019ll be shown more often to searchers in that area.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That means SERP tracking also involves following your ranks for each search location relevant to your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, SERP tracking can get EXTREMELY complicated very quickly.<\/span><\/p>\n<h2 id=\"why-use-serp-tracker\"><b>Why Should I Use a SERP Tracker?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">SERP tracking is so complex that it\u2019s impossible to do well without a tool.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here&#8217;s where SERP trackers come into play \u2014 specifically, those that can track local ranks on multiple search platforms, as well as rankings based on the <\/span><a href=\"https:\/\/proranktracker.com\/blog\/find-out-how-your-website-ranks-on-mobile\/\"><span style=\"font-weight: 400;\">searcher\u2019s device<\/span><\/a><span style=\"font-weight: 400;\"> (<\/span><i><span style=\"font-weight: 400;\">desktop or mobile<\/span><\/i><span style=\"font-weight: 400;\">), what type of mobile device, and more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google\u2019s geo-targeting abilities are so precise that ranks can vary just a few miles apart for desktop searches.<\/span><\/p>\n<p><b>Mobile searches are even more precise.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The SERP for mobile searches can be adjusted based on the searcher\u2019s exact location.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, let\u2019s go back to your coffee business \u2014 if you\u2019re located in Portland, you don\u2019t care how you rank in San Francisco, right?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So it\u2019s crucial for the SERP to be customized to the searcher\u2019s location.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good SERP tracking tool will account for all these variables and collect all data concerning your rank in different locations.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without a tool, it\u2019s impossible to follow each of your ranks for all possible searches.<\/span><\/p>\n<p><a href=\"https:\/\/proranktracker.com\/tracker\"><span style=\"font-weight: 400;\">ProRankTracker<\/span><\/a><span style=\"font-weight: 400;\"> is capable of doing just that.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You&#8217;re able to easily add all URLs and search terms you want to track.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After that, the tool will keep track of your ranks based on:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Device<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Platform<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search term<\/span><\/li>\n<\/ul>\n<h2 id=\"how-to-add-urls-for-serp-tracking-in-proranktracker\"><b>How to Add URLs for SERP Tracking in ProRankTracker<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">ProRankTracker\u2019s tracking algorithm allows you to <\/span><a href=\"https:\/\/proranktracker.com\/blog\/seo-basics-how-to-know-how-many-keywords-you-need-to-track\/\"><span style=\"font-weight: 400;\">track ranks<\/span><\/a><span style=\"font-weight: 400;\"> with unprecedented accuracy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When adding your URLs into ProRankTracker, you\u2019ll also be able to specify important details like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search terms<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Device (<\/span><i><span style=\"font-weight: 400;\">mobile or desktop<\/span><\/i><span style=\"font-weight: 400;\">)-<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">OS (<\/span><i><span style=\"font-weight: 400;\">Android or Apple<\/span><\/i><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search engine<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">GMB details<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Be as specific as possible to ensure you get the most accurate rank information, which will ultimately help you rank up on the local SERP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s go over your options for adding URLs for tracking in ProRankTracker.<\/span><\/p>\n<h3><b>Add Wizard<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The quickest way to add URLs for tracking is through the Add Wizard.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To navigate through <\/span><a href=\"https:\/\/proranktracker.com\/\"><span style=\"font-weight: 400;\">ProRankTracker<\/span><\/a><span style=\"font-weight: 400;\">, use the collapsible menu on the left-hand side of the screen.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1gyz5k-8032e08bb3de4c1709effeeb92b3f901\">\n.avia-image-container.av-1gyz5k-8032e08bb3de4c1709effeeb92b3f901 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-1gyz5k-8032e08bb3de4c1709effeeb92b3f901 av-styling- avia-align-center  avia-builder-el-1  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4406 avia-img-lazy-loading-not-4406 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-1030x373.jpg\" alt='1' title='1'  height=\"373\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-1030x373.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-300x109.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-768x278.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-1536x557.jpg 1536w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-1500x544.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1-705x256.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/1.jpg 1881w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">Click \u201c<\/span><i><span style=\"font-weight: 400;\">Add Wizard<\/span><\/i><span style=\"font-weight: 400;\">\u201d then fill in the URL and keywords you want ProRankTracker to follow \u2014 for example, you may be tracking \u201c<\/span><i><span style=\"font-weight: 400;\">gourmet coffee<\/span><\/i><span style=\"font-weight: 400;\">\u201d, \u201c<\/span><i><span style=\"font-weight: 400;\">coffee shop<\/span><\/i><span style=\"font-weight: 400;\">\u201d, and \u201c<\/span><i><span style=\"font-weight: 400;\">coffee<\/span><\/i><span style=\"font-weight: 400;\">\u201d for your coffee website. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Groups and tags are beneficial for keeping your dashboard organized as you add more URLs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These features are not only beneficial but essential if you\u2019re itching to take on <\/span><a href=\"https:\/\/proranktracker.com\/blog\/white-label-seo\/\"><span style=\"font-weight: 400;\">SEO clients<\/span><\/a><span style=\"font-weight: 400;\">, as well.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d7iiw8-c7bdb35d2c05d8af9df6aa727b0fd7e2\">\n.avia-image-container.av-d7iiw8-c7bdb35d2c05d8af9df6aa727b0fd7e2 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-d7iiw8-c7bdb35d2c05d8af9df6aa727b0fd7e2 av-styling- avia-align-center  avia-builder-el-2  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4407 avia-img-lazy-loading-not-4407 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-1030x554.jpg\" alt='2' title='2'  height=\"554\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-1030x554.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-300x161.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-768x413.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-1500x806.jpg 1500w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2-705x379.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/2.jpg 1518w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">With a few clicks, you can completely customize where your URL will be tracked.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s stick with our coffee shop example to show you how to fill out the next section.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your coffee shop is in Portland, and most of your new customer base comes from doing a Google search.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Under \u201c<\/span><i><span style=\"font-weight: 400;\">Track<\/span><\/i><span style=\"font-weight: 400;\">\u201d click \u201c<\/span><i><span style=\"font-weight: 400;\">Desktop Results<\/span><\/i><span style=\"font-weight: 400;\">\u201d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Under \u201c<\/span><i><span style=\"font-weight: 400;\">On<\/span><\/i><span style=\"font-weight: 400;\">\u201d click \u201c<\/span><i><span style=\"font-weight: 400;\">Google<\/span><\/i><span style=\"font-weight: 400;\">\u201d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You\u2019re in the USA, so be sure to use Google.com instead of Google.au or some other TLD.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Set your location to Portland (<i>or any deeper zip code<\/i>), and your search language will most likely be English.<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Since you\u2019re most interested in local searches, click the button to track GMB results (<\/span><a href=\"https:\/\/proranktracker.com\/blog\/ultimate-guide-google-snack-pack\/\"><span style=\"font-weight: 400;\">snack pack and local finder<\/span><\/a><span style=\"font-weight: 400;\">), and a box will open for you to paste the GMB into.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s all it takes to add a URL for accurate tracking using the Add Wizard.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We like to keep things simple around here.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For even more control (<\/span><i><span style=\"font-weight: 400;\">or to add multiple URLs at once<\/span><\/i><span style=\"font-weight: 400;\">), you can use the Advanced Add feature.<\/span><\/p>\n<h3><b>Advanced Add<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If the Add Wizard isn\u2019t giving you enough control over your tracked URLs, using the Advanced Add is your next step.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Click \u201c<\/span><i><span style=\"font-weight: 400;\">Advanced Add<\/span><\/i><span style=\"font-weight: 400;\">\u201d on the left-hand toolbar, and begin by filling out the type of SERPs you want to track:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organic<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organic Local<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mobile<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Local Finder<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Snack Pack<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">YouTube<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Search Videos<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can select 1 or more of these options, and receive additional info on how you\u2019re ranking in each category.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you might find that you\u2019re ranking for desktop but not for mobile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Newsflash \u2014\u00a0 that\u2019s no good since about <\/span><a href=\"https:\/\/www.thesearchreview.com\/60-percent-online-searches-mobile-devices-07212\/#:~:text=According%20to%20a%20report%20from,and%20Beverage)%20reaching%2072%20percent.\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">60% of Google searches<\/span><\/a><span style=\"font-weight: 400;\"> happen on mobile devices.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After you\u2019ve selected the type of searches to track, fill out the URLs and keywords that you want to follow in the next section.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unlike the Add Wizard, the Advanced Add allows you to put in as many URLs as your heart desires \u2014 you can even import them.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-atdqt4-c9d928dd950c1046ff8d5fd108dc4ed2\">\n.avia-image-container.av-atdqt4-c9d928dd950c1046ff8d5fd108dc4ed2 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-atdqt4-c9d928dd950c1046ff8d5fd108dc4ed2 av-styling- avia-align-center  avia-builder-el-3  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4408 avia-img-lazy-loading-not-4408 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3-1030x568.jpg\" alt='3' title='3'  height=\"568\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3-1030x568.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3-300x165.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3-768x424.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3-705x389.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/3.jpg 1487w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">Next, add in the details about the search engines you want tracked.\u00a0<\/span><\/p>\n<p><b>Double-check that you fill in the correct top-level domain if you\u2019re monitoring in other countries.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Finally, you\u2019ve got the option to organize your new URLs into tags and groups (<\/span><i><span style=\"font-weight: 400;\">you can always do this later from the \u201cGroups\u201d tab on the left-hand menu<\/span><\/i><span style=\"font-weight: 400;\">).<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9cx0zc-9d1e5679935ef256119c8486373fc6b1\">\n.avia-image-container.av-9cx0zc-9d1e5679935ef256119c8486373fc6b1 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-9cx0zc-9d1e5679935ef256119c8486373fc6b1 av-styling- avia-align-center  avia-builder-el-4  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4409 avia-img-lazy-loading-not-4409 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4-1030x475.jpg\" alt='4' title='4'  height=\"475\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4-1030x475.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4-300x138.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4-768x354.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4-705x325.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/4.jpg 1430w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">By now, you should\u2019ve added all the URLs you want to track with ProRankTracker.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, include detailed info about:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search engine<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Device<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search terms<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This information is going to allow <\/span><a href=\"https:\/\/proranktracker.com\/blog\/ahrefs-rank-tracker-alternative\/\"><span style=\"font-weight: 400;\">ProRankTracker <\/span><\/a><span style=\"font-weight: 400;\">to collect precise data about your ranks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Next, let\u2019s address how to access and understand that data on how your site ranks for different searches.<\/span><\/p>\n<h2 id=\"how-to-keep-track-of-serp-ranks-in-proranktracker\"><b>How to Keep Track of Your SERP Ranks in Pro Rank Tracker<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Now that you\u2019ve got your URLs and keywords in ProRankTracker, let\u2019s go over how to track them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker is going to do the hard work of keeping up with your SERP ranks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You just need to learn to use the tool to see how your URLs are performing.<\/span><\/p>\n<h3><b>1. URL View<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">After selecting \u201c<\/span><i><span style=\"font-weight: 400;\">URL View<\/span><\/i><span style=\"font-weight: 400;\">\u201d from the toolbar, you\u2019ll see a color-coded dashboard with information concerning each tracked URL.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The top of the URL view displays a brief overview of how your URLs have performed over the last 24 hours, 7 days, and 30 days.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6zkbp4-8b32352c56cd2a3f31bbf6f063da1886\">\n.avia-image-container.av-6zkbp4-8b32352c56cd2a3f31bbf6f063da1886 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-6zkbp4-8b32352c56cd2a3f31bbf6f063da1886 av-styling- avia-align-center  avia-builder-el-5  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4410 avia-img-lazy-loading-not-4410 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5-1030x191.jpg\" alt='5' title='5'  height=\"191\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5-1030x191.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5-300x56.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5-768x142.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5-705x131.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/5.jpg 1499w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">This graph provides a bird\u2019s eye view of your site\u2019s overall SERP health.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep reading because the golden nuggets that hold the most beneficial info are below.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you scroll further down, you\u2019ll see a detailed look at each of your tracked URLs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The rank that ProRankTracker shows you will be based on the type of search you\u2019ve selected to follow.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ktkhk-c06e9469ef9f9c755c28b004f0c68e12\">\n.avia-image-container.av-ktkhk-c06e9469ef9f9c755c28b004f0c68e12 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ktkhk-c06e9469ef9f9c755c28b004f0c68e12 av-styling- avia-align-center  avia-builder-el-6  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4411 avia-img-lazy-loading-not-4411 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-1030x544.jpg\" alt='6' title='6'  height=\"544\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-1030x544.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-300x159.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-768x406.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-710x375.jpg 710w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6-705x373.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/6.jpg 1478w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">For example, you may have selected to only track your rank on Google\u2019s local finder for searches within Portland.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker will show you how that URL is performing within those specific parameters.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Monitoring and understanding each of your URLs performance based on individual search terms is the key to ranking up over time.<\/span><\/p>\n<h3><b>2. Term View<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">You\u2019re probably tracking the same keyword or keyword phrase, for multiple pages on your website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you could be tracking the<\/span><a href=\"https:\/\/proranktracker.com\/blog\/discover-hundreds-more-keywords-from-a-single-keyword-for-any-niche-step-by-step-visual-guide\/\"><span style=\"font-weight: 400;\"> keyword<\/span><\/a><span style=\"font-weight: 400;\"> phrase \u201c<\/span><i><span style=\"font-weight: 400;\">coffee catering<\/span><\/i><span style=\"font-weight: 400;\">\u201d on your home page and your about page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Term View allows you to easily see how all URLs are performing for a single keyword or keyword phrase and provides much-needed insight into your performance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just like the URL View, the first thing you\u2019ll see is a graph mapping out your performance over the last month.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4rmo0o-3ab278e342bc559d93a6f9364dde0a6e\">\n.avia-image-container.av-4rmo0o-3ab278e342bc559d93a6f9364dde0a6e .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-4rmo0o-3ab278e342bc559d93a6f9364dde0a6e av-styling- avia-align-center  avia-builder-el-7  el_after_av_image  el_before_av_image '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4412 avia-img-lazy-loading-not-4412 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7-1030x187.jpg\" alt='7' title='7'  height=\"187\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7-1030x187.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7-300x54.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7-768x139.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7-705x128.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/7.jpg 1476w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">As you scroll down, you\u2019ll see each keyword broken down by all URLs that ProRankTracker is monitoring for a specific term.<\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2nz46g-f36006b71e1f53c90388fa4c8faa3a86\">\n.avia-image-container.av-2nz46g-f36006b71e1f53c90388fa4c8faa3a86 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-2nz46g-f36006b71e1f53c90388fa4c8faa3a86 av-styling- avia-align-center  avia-builder-el-8  el_after_av_image  avia-builder-el-last '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4413 avia-img-lazy-loading-not-4413 avia_image' src=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8-1030x197.jpg\" alt='8' title='8'  height=\"197\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8-1030x197.jpg 1030w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8-300x57.jpg 300w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8-768x147.jpg 768w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8-705x135.jpg 705w, https:\/\/proranktracker.com\/blog\/wp-content\/uploads\/2017\/09\/8.jpg 1485w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n<h2 id=\"how-to-rank-on-serp\"><b>3 Steps to Help You Rank up on the SERP<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ranking up on the Google SERP starts with analyzing the data you\u2019ll get from the URL View and Term View pages on ProRankTracker.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because ProRankTracker\u2019s data is specific to searchers\u2019 EXACT locations, you\u2019ll have access to detailed information to make the most informed decisions on any tweaks that should be made.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you understand <\/span><a href=\"https:\/\/proranktracker.com\/blog\/seo-roi\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\"> and want to stay ahead of the game, you can\u2019t afford to NOT track based on specific search locations, and you MUST use a good SERP tracker that can track precise locations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Follow these 3 steps to help improve your rank on the SERP:<\/span><\/p>\n<h3><b>1. Use Specific Search Parameters<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Now that you understand how vital highly specific SERP data is to your success, confirm that every URL you\u2019re tracking is as detailed as possible.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whenever possible, include these 3 parameters:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Specific search engine<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Particular device and OS<\/span><\/li>\n<\/ol>\n<h3><b>\u00a02. Follow Rank Data Carefully<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Diligently follow the ranking data that ProRankTracker gives you.\u00a0<\/span><\/p>\n<p><b>After all, it doesn\u2019t matter how specific the information is if you never use it.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t want to spend hours upon hours each week pouring through your data, use the reports page on the toolbar to create automatic notifications.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019ll save you time and ensure that you\u2019re always up-to-date on any changes.<\/span><\/p>\n<h3><b>3. Make Changes to Your SEO Strategy as Necessary<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When your ranks are going up, you probably don\u2019t need to change a thing \u2014 keep doing what you\u2019re doing!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, if they drop drastically, the first thing to do is make sure there are no <\/span><a href=\"https:\/\/proranktracker.com\/blog\/google-penalty-removal\/\"><span style=\"font-weight: 400;\">Google penalties<\/span><\/a><span style=\"font-weight: 400;\"> leveraged against your site.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If there are no penalties against you, we recommend working on 1 page at a time and follow these steps:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ensure there are no errors in the page\u2019s code keeping the rank down.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize the page for a few strong keywords instead of dozens of weak ones.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Start working on more <\/span><a href=\"https:\/\/proranktracker.com\/blog\/20-advanced-seo-techniques-to-improve-your-search-rankings-in-2019\/\"><span style=\"font-weight: 400;\">advanced SEO techniques<\/span><\/a><span style=\"font-weight: 400;\"> like page experience, mobile optimization, and load times.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">As you work through your site and optimize each page, your ranks will start to rise.\u00a0<\/span><\/p>\n<h2><b>Accurate Tracking Is Your Best Option<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">SERP tracking is based on a single, important fact.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your data must be accurate and precise, or it\u2019s useless.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More and more factors are influencing <\/span><a href=\"https:\/\/proranktracker.com\/blog\/serp-analysis\/\"><span style=\"font-weight: 400;\">SERP ranks<\/span><\/a><span style=\"font-weight: 400;\">, so data must continue to become more precise and accurate.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Otherwise, it has no value and won\u2019t help you improve your rank.<\/span><\/p>\n<p><b>SEO will keep evolving and changing.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">ProRankTracker is constantly evolving right along with the search engines to give you the most relevant and up-to-date SERP tracking available on the market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let us know your thoughts by commenting below.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How has a SERP rank tracking tool helped you boost your ranks and grow your business?<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remember the good ol\u2019 days when SEO was simple? You could spam a few keywords in the meta sections of your HTML sheet, and, like magic, search engines would reward you with a high rank. If you were #1 for any search, you were the undisputed champion of that search term on every search engine. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[10],"class_list":["post-1896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-rank-tracking"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Have your SERP ranks dropped? 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